Keywords and negatives
Multiply, group, clean, match, and cross-negative campaign phrases.
All categories
Tool category
Ads
Assemble and validate working materials for Yandex Direct and paid search: keyword sets, negative phrases, ad groups, copy, tracking links, export tables, placements, and creatives. Review current platform rules before import.
29 tools
Choose a task
Campaign prep, keywords, ads, UTMs, and exports.
Yandex Direct Workflow
Run a local Direct campaign checklist and save reusable workspaces.
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Sitelinks and Callouts Builder
Validate and export Yandex Direct sitelinks and callouts.
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Landing Message Match Checker
Compare a Direct ad promise with pasted landing-page copy.
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UTM Builder
Build campaign URLs with clean local presets.
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List Cleaner
Clean, dedupe, sort, and export pasted lists.
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Keyword Multiplier
Paste spreadsheet columns or blank-line groups, multiply them into ad-ready keyword phrases, and keep optional words under control.
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Keyword Group Generator
Generate ad group names and grouped keyword phrases from pasted columns.
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Ads Quick Operations
Apply one-click Direct operators and text transformations to pasted rows.
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Negative Phrase Editor
Edit scoped Yandex Direct negative phrases with operators, duplicates, and export checks.
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Search Query Report Cleaner
Clean Yandex Direct search query reports with metrics, protected words, and negative actions.
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Russian Morphology Helper
Generate reviewable Russian word forms and apply safe Yandex Direct syntax locally.
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Ad Copy Builder
Check Yandex Direct and Google Ads text assets, limits, and export rows.
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Yandex Direct Ad Generator
Generate Yandex Direct ads from keyword tables, templates, and local validation.
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Keyword Match Type Builder
Format keyword lists into broad, phrase, exact, and Yandex fixed-form variants.
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Keyword Mask Sorter
Sort Yandex Direct masks by syntax, geo, intent, and explicit priorities.
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Context Calculator
Forecast Yandex Direct campaign structure before building an export.
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Cross-Negative Builder
Build group-level cross negatives from campaign keyword groups.
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Direct to Google Ads Converter
Convert Yandex Direct keyword operators into Google Ads-ready rows.
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Minus Cities
Generate city negative keyword lists for Google Ads and Yandex Direct.
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City Cleaner
Remove city names and geo terms from pasted keyword phrases.
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City Editor
Normalize city lists, flag generated forms for review, and build geo presets.
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Word Frequency Analyzer
Analyze repeated words in keyword lists and find grouping or negative ideas.
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Keyword Group Splitter
Split keyword blocks or tables into ad group export rows.
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Advanced Word Grouper
Group keyword phrases by meaningful words and export Yandex Direct rows.
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Yandex Direct Commander Export
Build Direct Commander export rows from pasted campaign tables.
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Direct Campaign Quality Checker
Audit Yandex Direct campaign tables for launch blockers, limits, URLs, geo, and group quality.
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Yandex Placement Cleaner
Normalize, dedupe, review, and export Yandex Direct placement exclusions.
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Yandex Placement Editor
Compare, merge, subtract, audit, and export Yandex Direct placement exclusion lists.
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RSY Banner Converter
Resize uploaded photos into Yandex Direct RSY/YAN banner packs.
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Workflows
Ads and export
Prepare copy, links, Commander rows, quality checks, placements, and creative assets.
Quick answers
Can I upload the result without review?
No. Confirm current platform limits, moderation, landing pages, tracking, geography, bids, and campaign settings before import.